The Instagram platform is gaining in importance. Whether you're an entrepreneur, blogger, or influencer, an app can help you achieve much more reach and therefore more customers
when used correctly. However, you will only be able to succeed with this application when you have an adequate number of Instagram followers. Fortunately, there are many ways today to get as many Instagram followers as possible
for free. We have for you 18 tips to help you attract as many users as possible for your Instagram account in the long run.
There are many ways on the Internet to grow Instagram followers. You can often read tips for buying Instagram followers, but we don't advise you to. Buying Instagram followers is a legitimate way to increase their number, but those followers
are not real users. As a result, they don’t like your posts, they don’t comment on them, and they will never buy your product. Ultimately, these users (or maybe they are just bots) will unsubscribe from you, and Instagram will
mark your account as suspiciousand stop recommending you, and your organic traffic will decrease.
We're going to tell you how to really get many quality Instagram followers for free.
#Choose the right image for your profile
You might think this is obvious advice, but you shouldn't underestimate its effect. Your profile image (for your personal or company account) should always be immediately recognizable by other users. So choose an image that
matchesthe rest of your Instagram feed so users know what to expect from your profile. If you have a corporate account, then you must use your logo as your profile image.
#Come up with a memorable nickname
Your account name should be memorable for the user. It is advisable that your profile name be similar to your real name or your company name. This way, you can be sure that you will be found via Instagram search.
#Fill in your biography
The account biography must also be
completely filled out. The bio section is located directly below your profile picture and is intended to tell users what to expect from your profile. Therefore, we recommend that you briefly describe yourself / the services you provide. If you have a website, you can post a link there.
#Use only high quality photos
The Instagram platform started out with photo sharing - so it's imperative to
only post high-quality images. This is the first thing a user sees, and because of the content he decides whether he should look at your other photos or follow you.
High quality means the photos are
not blurryand well lit. A lot of people use Instagram to find inspiration there, and your photos should serve as a good example. It doesn't really matter what topic you post images on. Make sure your content is up to date with the latest trends.
Your content should be bright and interesting. This is necessary in order not to drown in the mass of photos of other users.
#Use Instagram Stories
Instagram Stories are just as popular now, and maybe more popular than regular posts. With this feature, you can combine images and videos into a slideshow that is automatically deleted after 24 hours. On the one hand, this feature is very useful because stories are displayed above the user's feed and are the first thing the user sees when opening the app. Instagram Stories empowers you to tell your followers more about yourself or your business.
this feature only has advantages: videos and images are created quickly and are viewed by users more often than regular posts. They provide good additional reach when paired with regular posts.
#Don't forget about your competitors
It's important to always populate your profile with new posts so you can get new Instagram followers for free. However, you can also
find new potential followers among your competitors.
Look for successful Instagram accounts that serve the same target group as you. Click on the number of subscribers and you will have a huge list of people who might be interested in your product or content.
Now you need to interact with these people in order for them to notice you. For example, you can like them or comment on their posts.
#Don't forget about your followers
Communication with your followers is also very important. Reply to comments, or at least like them, so your Instagram followers can see that you are reading their comments and are interested in them. This creates sympathy and further engagement of users with you or your brand, and also makes it easier for you to sell your products to people. You prefer to buy products from those who is open for the conversation, right?
#Use the right hashtags
Instagram hashtags help users find content that interests them. You can search for specific topics using hashtags and get accounts that display relevant content. Hashtags are very important in increasing your reach and therefore free Instagram followers. Unfortunately, not all hashtags work equally well with every image. There are popular hashtags that many users are looking for, but posts with such hashtags are often lost among the mass of others. Therefore, you need to use
hashtags that best describe the postand that your target group is often looking for. So think about what target group you want to reach and what interests they have in order to tailor your hashtags to that target group.
#Work with your location
Every Instagram image gives you the option to geotag your location. You have to use this along with local hashtags. This way, you reach out to people who are looking for content for a specific location. This is especially useful and necessary if you represent a local business.
#Post content regularly
It will be very difficult in the beginning, but you will only succeed if you are constantly on the lookout. You will only see visible results if you persist.
You probably won't have as many new Instagram followers every day as you'd like. This can be very frustrating. However, you should regularly post something new. If you publish a new post only once every few weeks, you will lose the interest of your followers, and the Instagram algorithm will rate you poorly, and your photos, accordingly, will be displayed less often.
#Don't forget about captions for your posts
If you think Instagram is all about photos, then we will disappoint you. The texts under the pictures are just as important as the pictures themselves. Image captions are very popular with users, and users often reply to them in the comments. Therefore, you need to do a bit of work and
come up with a creative or exciting text.
The Instagram algorithm will also reward you for the extra work. The more comments and likes your post contains, the better it will display.
#Chat with your followers in private messages
You can send private messages to a specific user using the private messages feature. For example, you can write to other users who serve the same target group as you and ask them to collaborate.
#Use other social networks
You should also use other social media to expand your Instagram reach and get more Instagram followers for free. Post videos to Youtube, not Instagram. Facebook is often used to share personal information with others. On Instagram, photos are the main tool. Therefore, use other platforms that suit you or your company, and refer users to your other accounts on each social network.
#Collaborate with other users
Collaborating with other usersis a great way to get more Instagram followers for free by showing yourself on another user's profile. For example, you can take a photo together and tag each other in the photo.
Shoutouts are also a great way to grow your Instagram followers for free. However, in 2020 they are no longer as effective as in 2019 or earlier. On average, you can expect three to six percent of users to subscribe to your account. Choose a collaboration account that is very similar in content to yours. This increases the likelihood that users will follow you.
#Post content when your users are online
It's important not only to post content regularly, but to do it at the right time. If you have a business profile, Instagram offers you statistics where you can see when your followers are online the most often. You should use this information and
adjust the posting time accordingly. This way you can reach more people because posts are not lost so quickly in the user's feed.
#Giveaways and competitions
Everyone loves competitions, especially those where they can get something for free. You can take advantage of this to get more Instagram followers. For example, as an entrepreneur, you can giveaway your own product or service in a competition. Or you can collaborate with other profiles. The condition for participation in the competition must be compliance with a
certain list of rules: subscribe to your account, write a comment or put a "like".
You need to make sure the product and collaboration partner is appropriate for your target group. Otherwise, too many unnecessary users may be attracted, who will leave after the giveaway.
If you're going to run the competition, you'll also need to familiarize yourself with the Instagram rules.
#Attend offline events
As good as the networking opportunities in the online world are,
offline eventsstill offer great opportunities to exchange ideas with others. There is nothing better than meeting and exchanging ideas with other users in person.
Therefore, classic networking can also be very valuable for collaboration on Instagram. Therefore, numerous blogging events or meetings with influencers are held in major cities where you can meet many people from the same industry.
As such, events like these are more suitable for people who want to continue to grow their existing Instagram account.
Bonus tip: "Buy" Instagram followers with ads. It can be very effective in attracting new Instagram followers or increasing your reach, but only when used correctly.